Your Experience

DressPlace is my longed for dream come true. For more than 25 years I planned to open my bridal boutique, and in 2009 I opened the doors to my tiny little shop in Southwell. Originally starting as a dress agency selling pre-loved gowns, we quickly grew attracting customers from across the UK. It is my passion in providing excellent customer service that is the secret to our success, and you can see from the testimonials on our website, that we certainly get it right.

My passion for excellent customer service came whilst accompanying my three daughters in their search for the wedding dress of their dreams. I discovered that the whole bridal experience could be very stressful, with very poor service from many boutiques and in some cases, downright rudeness. The dream of spending a lovely day with my daughters quickly turned into a tearful, frustrating experience, making us wish we had never started. I couldn’t believe that we then had a similar experience whilst searching for my Mother of the Bride outfit. I’ll just say that I am not a size 10 or 12, and in one shop I was told I was too fat to ever find an outfit for my daughter’s wedding.

Inside Our Shop

I vowed that my boutique would be a lovely, calm place, where everyone is treated with respect and leaves with a smile on their face.

A place where you can take the worry out of finding your dream dress. A place with real dresses, worn by real women, at affordable prices. A friendly place where you can feel special, where you can feel beautiful, whatever your age or dress size. A place where you will receive excellent, reliable service and value for money, where you will feel pampered and important.

Myself and my team of ladies, Wendy, Lucy, Vicky, Alice, Natasha, Dawn and Lily, offer you a free personal stylist service. Lots of ladies visit us with no idea what they should wear, or what colours and styles would suit them best. As you can see from the testimonials we receive, we are known for our honesty and patience. Your image is important to us and we are proud to make it part of our daily routine.

I have searched for designers who offer exceptional quality and styles, at affordable prices. I am pleased to offer you the fabulous collections of bridal gowns by Pronovias St Patrick, Randy Fenoli, Mori Lee, Julietta for Curvy brides, Dando London, Mark Lesley, Donna Salado, Ivory & Co. Also, gorgeous collections of bridesmaid dresses by Mori Lee, Richard Designs and Jasmine Belsoie and B2. Our fabulous collections of Mother of the Bride and Groom outfits are expanding every season. We are proud stockists of John Charles, Condici, Ispirato, Sonia Pena, Marfil, Dress Code, Dressed Up, Cabotine, Zeila, Social Occasions by Mon Cherie, Ann Balon, Capri, Lewis Henry, Personal Choice and Linea Raffaelli.

During the last 5 years our reputation has quickly spread, so much so that we outgrew our Southwell shop. I am so happy to tell you that we have moved into fabulous new premises in the heart of the Lace Market in Nottingham City Centre. This huge shop, on three floors is a truly beautiful building. The bridal gowns are situated on the ground floor and first floors, along with the luxurious bridal changing suites with individual changing areas, which are private for the bride and her friends and family. This means we can accommodate 6 brides at the same time with ease, with everyone feeling relaxed and comfortable.

The thousands of mothers' outfits and hats and fascinators are on the mezzanine level. On the first floor in the Ballroom we have gorgeous evening dresses and prom dresses by Tiffany, Prom Frocks and City goddess (with a glitter ball too!).

Our achievements continue and in September 2014 we were chosen as one of the 100 small businesses across the UK, a huge honour, and one I couldn't achieve without the hard work of my husband Simon and all my loyal staff.

I hope to see you in my shop very soon.

Kind regards
Helen Dickson

Why choose Dressplace

2 Hour Appointment so you find the perfect dress

Accessories In Store all the finishing touches for your day

Full Designer Range all the dresses in one place

In-House Seamstress quality service & quick turnaround


With hundreds of  evening dresses and prom dresses by Tiffany, Prom Frocks, Mori Lee and City goddess, to choose from inside our bridal boutique ballroom, complete with a glitter ball too, prom season has now officially sprung with many school and prom leavers now having their prom. Abby, who purchased her prom dress from our Dressplace store as sent in some pictures from her prom...

Hiya, here are some photos of me at prom, as you asked for some photos. Thank you so much for my dress I loved it, love Abby xx

Dear Helen, Wendy, Gemma and all the team at Dressplace,

I just wanted to thank you so much for all of your help in finding my perfect dress and getting it ready for my wedding day! You were recommended to me by family friend and from the minute we walked through the door for my first appointment we could see why! We were made to feel so welcome and at home. Wendy was absolutely amazing in knowing what sort of dress style would suit my body shape best and if it wasn't for her, I don't think I'd ever have ended up with THE wedding dress!

As my appointment with you was the first I'd been to, I didn't want to jump right in. I made an appointment at another dress shop, however, within minutes of arriving at the other shop I knew I had to go back to Dressplace. The service and quality of sample dresses at other shops was a million miles away from the excellent service you offer at Dressplace. It was so nice to be greeted by everyone when we returned for my second appointment, and that was the day I ordered my dress! I felt so at ease with everything because everyone was so professional and knew what they were doing. I wasn't expecting my dress to come in for at least 6 months, but about 5 months later I got the call to say it had arrived! I couldn't wait to see it, so Helen made provisions for me to pop in and see the dress (although I wasn't quite ready to try it on again just yet!).

Four weeks before my wedding day I went back for my first of 3 fittings. Again I was greeted with smiles and made to feel very welcome. Gemma was very helpful and professional and knew exactly what did and didn't need altering on my dress just by looking at it! The service was just amazing from start to finish and I can't recommend Dressplace enough - you made me feel like royalty!!

I've attached some photos of the dress from our wedding day for you to look at/share as you wish.

Massive thanks

Louise Cowlishaw-Booth

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